%%[ var @EmailAddress, @CCID, @SubmitDate, @Brand, @sendId, @brand_cheerios, @brand_kitkat, @brand_shreddies, @brand_curiously, @brand_boxbowls, @brand_nesquik, @brand_cookiecrisp, @brand_golden, @brand_shreddedwheat, @brand_lion, @brand_gofree, @want_highinfibre, @want_classicbreakfast, @want_tastytreat, @want_glutenfree, @want_easyonthego, @want_kidfriendly, @flavour_addmyown, @flavour_chocolatey, @flavour_honey, @flavour_cinnamon, @flavour_nutty, @flavour_fruity SET @CCID = RequestParameter("_subscriberkey") SET @EmailAddress = RequestParameter("EmailAddress") SET @SubmitDate = now() SET @sendId = RequestParameter("sendId") SET @Brand = "Cereal MB" SET @choice = RequestParameter("choice") IF @choice == 'want' THEN SET @want_highinfibre = IIF(RequestParameter("inferred_want")=="highinfibre",'y','n') SET @want_classicbreakfast = IIF(RequestParameter("inferred_want")=="classicbreakfast",'y','n') SET @want_tastytreat = IIF(RequestParameter("inferred_want")=="tastytreat",'y','n') SET @want_glutenfree = IIF(RequestParameter("inferred_want")=="glutenfree",'y','n') SET @want_easyonthego = IIF(RequestParameter("inferred_want")=="easyonthego",'y','n') SET @want_kidfriendly = IIF(RequestParameter("inferred_want")=="kidfriendly",'y','n') UpsertData("Cereals_Pref_Centre_new",1,"CCID", @CCID,"EmailAddress", @EmailAddress, "Brand", @Brand,"SubmitDate", @SubmitDate, "sendId", @sendId, "want_highinfibre", @want_highinfibre, "want_classicbreakfast", @want_classicbreakfast, "want_tastytreat", @want_tastytreat, "want_glutenfree", @want_glutenfree, "want_easyonthego", @want_easyonthego, "want_kidfriendly", @want_kidfriendly) ENDIF IF @choice == 'flavour' THEN SET @flavour_addmyown = IIF(RequestParameter("inferred_flavour")=="addmyown",'y','n') SET @flavour_chocolatey = IIF(RequestParameter("inferred_flavour")=="chocolatey",'y','n') SET @flavour_honey = IIF(RequestParameter("inferred_flavour")=="honey",'y','n') SET @flavour_cinnamon = IIF(RequestParameter("inferred_flavour")=="cinnamon",'y','n') SET @flavour_nutty = IIF(RequestParameter("inferred_flavour")=="nutty",'y','n') SET @flavour_fruity = IIF(RequestParameter("inferred_flavour")=="fruity",'y','n') UpsertData("Cereals_Pref_Centre_new",1,"CCID", @CCID,"EmailAddress", @EmailAddress, "Brand", @Brand,"SubmitDate", @SubmitDate, "sendId", @sendId, "flavour_addmyown", @flavour_addmyown, "flavour_chocolatey", @flavour_chocolatey, "flavour_honey", @flavour_honey, "flavour_cinnamon", @flavour_cinnamon, "flavour_nutty", @flavour_nutty, "flavour_fruity", @flavour_fruity) ENDIF SET @brand_cheerios_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_cheerios", "CCID", @CCID)=="y",'checked','') SET @brand_kitkat_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_kitkat", "CCID", @CCID)=="y",'checked','') SET @brand_shreddies_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_shreddies", "CCID", @CCID)=="y",'checked','') SET @brand_curiously_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_curiously", "CCID", @CCID)=="y",'checked','') SET @brand_nesquik_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_nesquik", "CCID", @CCID)=="y",'checked','') SET @brand_cookiecrisp_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_cookiecrisp", "CCID", @CCID)=="y",'checked','') SET @brand_golden_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_golden", "CCID", @CCID)=="y",'checked','') SET @brand_shreddedwheat_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_shreddedwheat", "CCID", @CCID)=="y",'checked','') SET @brand_lion_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_lion", "CCID", @CCID)=="y",'checked','') SET @brand_gofree_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_gofree", "CCID", @CCID)=="y",'checked','') SET @brand_boxbowls_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "brand_boxbowls", "CCID", @CCID)=="y",'checked','') SET @want_highinfibre_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "want_highinfibre", "CCID", @CCID)=="y",'checked','') SET @want_classicbreakfast_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "want_classicbreakfast", "CCID", @CCID)=="y",'checked','') SET @want_tastytreat_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "want_tastytreat", "CCID", @CCID)=="y",'checked','') SET @want_glutenfree_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "want_glutenfree", "CCID", @CCID)=="y",'checked','') SET @want_easyonthego_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "want_easyonthego", "CCID", @CCID)=="y",'checked','') SET @want_kidfriendly_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "want_kidfriendly", "CCID", @CCID)=="y",'checked','') SET @flavour_addmyown_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "flavour_addmyown", "CCID", @CCID)=="y",'checked','') SET @flavour_chocolatey_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "flavour_chocolatey", "CCID", @CCID)=="y",'checked','') SET @flavour_honey_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "flavour_honey", "CCID", @CCID)=="y",'checked','') SET @flavour_cinnamon_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "flavour_cinnamon", "CCID", @CCID)=="y",'checked','') SET @flavour_nutty_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "flavour_nutty", "CCID", @CCID)=="y",'checked','') SET @flavour_fruity_checkbox = IIF(Lookup('Cereals_Pref_Centre_new', "flavour_fruity", "CCID", @CCID)=="y",'checked','') ]%%
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